{"id":146,"date":"2017-07-05T21:02:30","date_gmt":"2017-07-05T21:02:30","guid":{"rendered":"http:\/\/www.mertcanpolat.com.tr\/blog\/?p=146"},"modified":"2017-07-07T14:54:02","modified_gmt":"2017-07-07T11:54:02","slug":"e-ticaret-sitesi-acmak-icin-gereken-adimlar","status":"publish","type":"post","link":"https:\/\/www.mertcanpolat.com.tr\/blog\/e-ticaret-sitesi-acmak-icin-gereken-adimlar-146.html","title":{"rendered":"E-Ticaret Sitesi A\u00e7mak \u0130\u00e7in Gereken Ad\u0131mlar"},"content":{"rendered":"<p><strong>E-Ticaret Sitesi A\u00e7mak \u0130\u00e7in Gereken Ad\u0131mlar<\/strong><\/p>\n<p>\u00d6ncelikle b\u00fct\u00e7e se\u00e7iminde dikkat etmemiz gerekenler;<\/p>\n<ul>\n<li>Sataca\u011f\u0131m\u0131z \u00fcr\u00fcnler \u00e7ok pahal\u0131 olmamal\u0131. Sonu\u00e7ta yeni bir firma olaca\u011f\u0131z. \u0130nsanlar kolay kolay g\u00fcvenemez.<\/li>\n<li>Ucuz ancak b\u0131rakaca\u011f\u0131 kar maximum d\u00fczeyde olmal\u0131d\u0131r. Yoksa 9 liraya al\u0131p 10 liraya satman\u0131n \u015fuan i\u00e7in faydas\u0131 olmayacakt\u0131r.<\/li>\n<li>Belirledi\u011fimiz sekt\u00f6rde \u00e7ok fazla rakip olmamal\u0131d\u0131r.<\/li>\n<li>Misal \u201cbebek \u00fcr\u00fcnleri\u201d\u2018 nin \u201cbebek arabas\u0131\u201d \u2018na g\u00f6re rekabeti daha fazlad\u0131r. Ancak aranma hacimlerinde kayda de\u011fecek bir fark bulunmaz. Bu durumda \u201cbebek arabas\u0131\u201d satmak daha uygun ve bereketli olur. Hem masraflar\u0131m\u0131z\u0131 artt\u0131rabiliriz.<\/li>\n<\/ul>\n<p>San\u0131r\u0131m kategori se\u00e7imimizi yapt\u0131k.\u00a0Sitemizi a\u00e7aca\u011f\u0131z. \u015eimdi neler alaca\u011f\u0131z teker teker sayal\u0131m\u00a0 . Bir hosting ve domain ( domainin com.tr uzant\u0131s\u0131nda olmas\u0131 g\u00fcvenilirlik a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck bir etmendir.\u00a0Ayr\u0131ca keyword ge\u00e7mesi sizin yarar\u0131n\u0131za olur. Ancak b\u00fcy\u00fck bir\u015fey d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z markala\u015fabilecek bir isimle ba\u015flayabilirsiniz. Bunun d\u0131\u015f\u0131nda kullanaca\u011f\u0131m\u0131z hosting olduk\u00e7a h\u0131zl\u0131 olmal\u0131d\u0131r ki m\u00fc\u015fteri korkup ka\u00e7mas\u0131n. Ayriyetten SSL sertifikas\u0131 almam\u0131z kesinlikle gerekli.<\/p>\n<p>Di\u011fer bir ihtiyac\u0131m\u0131z ise g\u00f6z yormayan bir tema. Kar\u0131\u015f\u0131k olmayacak ve g\u00f6z yormayacak.\u00a0M\u00fc\u015fteri rahatl\u0131kla hareket edebilecek ve \u00fcr\u00fcnlere bir albeni ekleyecek. M\u00fc\u015fterinin ihtiyac\u0131 olan her \u015feyi a\u00e7\u0131k a\u00e7\u0131k yazacaks\u0131n\u0131z. Gerek kargo bilgilerinden tutun iade bilgilerine kadar her \u015fey a\u00e7\u0131k a\u00e7\u0131k yazmal\u0131. M\u00fc\u015fterinin ilgisini oraya \u00e7ekmelisiniz.<\/p>\n<p>Tasar\u0131m tamam, hosting h\u0131zl\u0131, SSL aktif, domaininiz \u00e7ok ho\u015f, sistemi kurdunuz, sipari\u015fleri yan\u0131tlayabilirsiniz. Ba\u015flayabiliriz \u00f6yleyse.<\/p>\n<p>\u0130lk olarak sitemizin sosyal medya hesaplar\u0131n\u0131 olu\u015fturuyoruz. Ki reklam verece\u011finiz zaman sosyal medya b\u00fcy\u00fck bir yer kaplayacak. Facebook, twitter vs. olu\u015fturuyoruz.<\/p>\n<p>Bu hesaplara profil resmi, kapak foto\u011fraf\u0131 vs. ekliyor ; do\u011fal oldu\u011fumuzu belli etmek i\u00e7in birka\u00e7 payla\u015f\u0131m yap\u0131yoruz (bu payla\u015f\u0131mlar siteniz ile ilgili olmal\u0131d\u0131r.) . T\u00fcm ileti\u015fim bilgilerimizi ekliyor , sekmemizi kapat\u0131yoruz.<\/p>\n<p>Gelelim tekrardan sitemize. \u0130lk \u00fcr\u00fcnlerimizi girece\u011fiz. Sekt\u00f6r\u00fcm\u00fcz\u00fc belirledik\u00a0 , toptanc\u0131m\u0131zla anla\u015ft\u0131k, \u00fcr\u00fcn listemiz ve fiyatlar elimizde. A\u00e7\u0131yoruz \u00fcr\u00fcn ekleme panelimizi tamamen ama tamamen \u00f6zg\u00fcn bir a\u00e7\u0131klama ve resimleri ekliyoruz. Unutmay\u0131n resimleri de \u00f6zg\u00fcnle\u015ftirece\u011fiz. Bunun i\u00e7in bir watermark i\u015finizi g\u00f6rebilir. Ard\u0131ndan etiketlememizi d\u00fczg\u00fcn bir \u015fekilde yap\u0131yoruz . Etiketleme yaparken format bu \u015fekilde olmal\u0131d\u0131r\u00a0 \u201cbkz: etiket1, etiket2, etiket3\u00a0\u201d . Bu \u015fekilde \u00e7ok zaman harcayabilirsiniz. Ama inan\u0131nki d\u00f6n\u00fc\u015fleri sizlere \u00e7ok daha fazla olacakt\u0131r. 100 copy-past \u00fcr\u00fcn eklemek yerine 10 \u00f6zg\u00fcn eklemek ye\u011fdir.<\/p>\n<p>Belirli periyotlarla \u00fcr\u00fcnlerimizi ekleyebiliriz. G\u00fcnde 5 adet veya 10 adet ekleyerek sitemizi g\u00fcncel tutabilir ve \u00fcr\u00fcn listemizin tamam\u0131n\u0131 bitirmi\u015f oluruz.<\/p>\n<p>Ama unutmay\u0131n ; ekledi\u011fimiz her \u00fcr\u00fcn\u00fc sosyal medya hesaplar\u0131m\u0131zda payla\u015fmam\u0131z gerekiyor. Ancak sadece \u00fcr\u00fcn\u00a0 payla\u015f\u0131rsak spam olarak alg\u0131lanabiliriz. Bunun i\u00e7in link eklemeden arada payla\u015f\u0131m yapmam\u0131z gerekiyor. \u00d6zellikle google + \u00fcst s\u0131ralara \u00e7\u0131kman\u0131z i\u00e7in bir f\u0131rsat olacak .<\/p>\n<p>&nbsp;<\/p>\n<p>\u00dcr\u00fcnleri de ekledik, site aktif. Bu sefer cidden sipari\u015f bekliyoruz.<\/p>\n<p>Haydi yava\u015ftan \u00e7al\u0131\u015fmalara ba\u015flayal\u0131m .<\/p>\n<p>\u015eimdi sekt\u00f6r\u00fcm\u00fcz \u201cbebek mamalar\u0131\u201d diyelim.\u00a0 Bu kelimeye \u00e7al\u0131\u015fmak yerine ilk etapta \u201dmarka bebek mamalar\u0131\u201d kelimesine \u00e7al\u0131\u015fmak daha yararl\u0131 ve ekonomik olacakt\u0131r. \u0130lerleyen zamanlarda yava\u015f yava\u015f k\u00f6k kelimelere inebilirsiniz. \u00c7o\u011fuldan tekile inece\u011fimiz i\u00e7in b\u00fct\u00e7emizi pek zorlamayaca\u011f\u0131z.\u00a0 Ancak daha fazla b\u00fct\u00e7e ile \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 dolay\u0131s\u0131yla da sipari\u015flerimizi artt\u0131rabiliriz.<\/p>\n<p>\u015eimdi de kelimemizi belirledik, sitemizi a\u00e7t\u0131k . \u0130lk olarak sitemizi yerine oturtup (normal seo \u00e7al\u0131\u015fmalar\u0131yla paravan bloglar vs. ama fazla abartmadan) reklama y\u00f6nelebiliriz. Adsense, facebook ve twitter en kazan\u00e7l\u0131 yerler olacakt\u0131r.<\/p>\n<p>Reklam format\u0131m\u0131za ve reklam\u0131n\u0131 verece\u011fimiz \u00fcr\u00fcne gelelim. Reklam verece\u011fimiz \u00fcr\u00fcn \u00e7ok ra\u011fbet g\u00f6ren ancak piyasas\u0131 m\u00fcmk\u00fcn oldu\u011fu kadar bo\u015f olmal\u0131d\u0131r. Veyahut yeni \u00e7\u0131kan bir \u00fcr\u00fcn olabilir. Sak\u0131n ama sak\u0131n direk sitemize reklam vermiyelim. Yarar\u0131 olacakt\u0131r ama \u00fcr\u00fcn odakl\u0131 reklam \u00e7al\u0131\u015fmalar\u0131 ilk etapta \u00e7ok daha faydal\u0131d\u0131r.<\/p>\n<p>Reklam\u0131m\u0131z insan\u0131 kendine t\u0131klatabilecek bir banner olmal\u0131d\u0131r. Bu i\u015fte iyi de\u011filseniz \u00e7ok uygun fiyatlara ba\u015fkalar\u0131na da yapt\u0131rabilirsiniz. Ki \u00e7ok daha iyi olacakt\u0131r. Text reklam kesinlikle koymayal\u0131m ki param\u0131z bo\u015fa gitmesin.<\/p>\n<p>At\u0131yorum 1000 TL ayl\u0131k reklam b\u00fct\u00e7eniz var. 1000\/30 yap\u0131yoruz ve g\u00fcnl\u00fck olarak d\u00fczenli reklamlar\u0131m\u0131z internette dolan\u0131yor. Tek seferde bitirmeyelim de\u011fil mi?<\/p>\n<p>Reklam planlamas\u0131 konusunda bir uzmandan yard\u0131m alman\u0131z\u0131 \u00f6neririm.\u00a0 Paran\u0131z\u0131 \u00e7\u00f6pe atabilirsiniz.<\/p>\n<p>&nbsp;<\/p>\n<p>Asl\u0131nda birka\u00e7 SEO \u00e7al\u0131\u015fmas\u0131 \u00f6rne\u011fi verebilirdim . Ancak g\u00fcn\u00fcm\u00fczde reklam olmadan legal \u00fcr\u00fcnlerin ticareti y\u00fcr\u00fcm\u00fcyor. O sebepten kesinlikle ama kesinlikle reklam \u00e7al\u0131\u015fmalar\u0131na yer vermelisiniz. Zaten i\u015finiz yolunda giderse o reklam paras\u0131n\u0131 kat kat geri alabilirsiniz . Her zaman bir risk vard\u0131r unutmay\u0131n.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-Ticaret Sitesi A\u00e7mak \u0130\u00e7in Gereken Ad\u0131mlar \u00d6ncelikle b\u00fct\u00e7e se\u00e7iminde dikkat etmemiz gerekenler; Sataca\u011f\u0131m\u0131z \u00fcr\u00fcnler \u00e7ok&#8230;<\/p>\n","protected":false},"author":1,"featured_media":196,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,4,6],"tags":[48,46,45,47],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-Ticaret Sitesi A\u00e7mak \u0130\u00e7in Gereken Ad\u0131mlar - Mert Can Polat<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mertcanpolat.com.tr\/blog\/e-ticaret-sitesi-acmak-icin-gereken-adimlar-146.html\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-Ticaret Sitesi A\u00e7mak \u0130\u00e7in Gereken Ad\u0131mlar - 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